Social Media for Business
- Call Student Services on 01539 814700 for information.
- 18:00 - 21:00
Social Media for Business is the use of digital media to attract and engage with current and potential customers, for example online advertising, email marketing, social media campaigning, and search engine optimisation. The rich data generated enables granular analysis of what has worked, demanding analytical and creative skills above those demanded in traditional marketing and advertising.
What will I learn?
This course will be an introduction into the different ways that social media is being used to enhance a business. This course will signpost you to the various websites that would benefit a business. You will understand the methods of how to engage with social media with the best possible outcomes.
How will I be assessed?
This is a one day course. Assessment will be carried out through observation and the tutor ensuring you are comfortable with the processes involved.
This can support your marketing of a business. You might want to progress onto a further business course that will support employment within the business sector.
There are no specific entry requirements but a knowledge of IT would be useful.